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In recent years, night-time tourism in Ninh Binh province has been developing rapidly, aiming to enhance visitor experiences, encourage longer stays, and increase tourism revenue.
In 2025, Ninh Binh is estimated to welcome more than 19.4 million visitors, including nearly 2.2 million international visitors. Revenue reached 21.27 trillion VND, exceeding the plan, making a significant contribution to promoting economic growth and enhancing the local image.
Ninh Binh province is developing a roadmap to include Tam Chuc - Van Long complex in the tentative list and to prepare a dossier for submission to UNESCO as a world heritage site.
Spring festivals are not only significant in terms of historical value but also an attractive cultural and spiritual tourism product that is increasingly developing. After the merger, Ninh Binh currently has more than 5,000 historical and cultural relics and about 750 traditional festivals that are maintained and organised annually. Among them, the following seven major festivals are mentioned:
In the chilly final months of the year, the northern province of Ninh Binh enjoys cold weather, causing the common reeds to bloom in the blanket of white, creating a romantic landscape
The Ministry of Culture, Sports and Tourism recently signed a decision, adding five more typical intangible cultural heritages from localities such as Hung Yen, Ninh Binh, and Nghe An to the List of National Intangible Cultural Heritage.
The Bright Park entertainment complex, which is located in Nguyen Uy ward of Ninh Binh province, was officially inaugurated and put into operation on January 10.
Looking ahead to 2026, the tourism sector targets about 25 million international arrivals, 150 million domestic holidaymakers and total revenue of around 1.12 quadrillion VND (approximately 43 billion USD), reflecting its ambition to develop tourism into a spearhead economic sector in line with the Government's goals.
Ninh Binh served more than 19.42 million visitors in 2025, underscoring the northern province’s effective development strategy and reinforcing its ambition to elevate itself to an internationally recognised destination.
The northern province of Ninh Binh welcomed over 720,000 visitors during the New Year holiday from January 1 to 4, earning a total revenue of more than 795 billion VND (34,8 million USD).
The tourism sector of the northern province of Ninh Binh welcomed over 19 million visitors during 2025. This totalled a gross revenue of over 21,2 trillion VND, exceeding its yearly plan.
The People’s Committee of the central city of Hue held a ceremony at Ngo Mon Square in the Hue Imperial Citadel on January 1 to announce its signature Hue Festival 2026.
The magazine said, the country continues to reopen strongly to international visitors after the COVID-19 pandemic, offering diverse experiences while maintaining its distinctive identity.
The Ninh Binh Cuisine Tourism Festival 2025 under the theme "The Quintessence of Cuisine of the Ancient Capital" opened at Dong Thanh Stadium, on Trang An Road, Hoa Lu Ward, on December 28.
The 2026 New Year holiday lasts for four consecutive days, creating favorable conditions for tourists to visit and relax. Capitalising on this trend, Ninh Binh province is ready to welcome tourists with a diverse and attractive range of tourism products and events.
The sector aims to attract 25 million international visitors, serve 150 million domestic tourists, and earn some 1.12 quadrillion VND in revenue in 2026.
The Ninh Binh Provincial People’s Committee is organising the Cuisine Tourism Festival 2025 to welcome New Year 2026 and create a highlight for the festive season.
Visit Vietnam is not merely a data platform but a fundamental shift in development thinking, reflecting how Vietnam is preparing for a tourism future driven by data, digital technology, and artificial intelligence (AI).
As Christmas approaches, a joyful and peaceful festive atmosphere is spreading across parishes throughout Ninh Binh Province.
Ninh Binh's tourism strategy aims to comprehensively digitise data on heritage sites, destinations, and services, while simultaneously developing a new-generation smart tourism application. Building on the breakthrough results of the previous phase, Ninh Binh's tourism industry is determined to shift its strategy from "quantity" to "quality" improving services, products, and competitiveness of the local destinations.
The repeated recognition over the years affirms the lasting, timeless allure of Vietnam’s renowned destinations. It also reflects the continuous efforts of localities to preserve resources, diversify tourism products and improve service quality. The growing global acclaim contributes to shaping a diverse, distinctive and highly competitive network of destinations, helping Vietnam continue to shine at prestigious international tourism awards.
According to Resolution 389/NQ-CP, recently issued by the Government, the additional places consist of four airports, 11 land border gates, and 26 seaports.
Xuan Thuy National Park in Ninh Binh province is one of the three national parks of Vietnam recognised as an ASEAN Heritage Park at the 18th ASEAN Ministerial Meeting on the Environment (AMME-18) in Langkawi, Malaysia on September, 3rd, 2025. The recognition of the Xuan Thuy National Park - the first Ramsar site of Vietnam as ASEAN Heritage Park has help conserve and promote its ecological values and open up opportunity for Ninh Binh to spur ecologial tourism, develop economy sustainably in associated with environmental protection.
They agreed to strengthen political trust; promote and facilitate trade and investment activities, enhance connectivity, and support businesses in exchanging information and seeking partners; and effectively tap cooperation potential in other sectors such as agriculture, fisheries, Halal products, culture, tourism, and people-to-people exchanges.
In the context of green, sustainable agriculture becoming a global trend, Ninh Binh province is making the most of its unique advantages to form an ecological - organic - multi-value agriculture associated with tourism development, processing industry and modern consumer market.
