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Through cooperation with renowned film directors and photographers from India and the US, Ninh Binh province has stepped up tourism promotion with an ambition to become a global destination of cinema, photography and festival.
The total number of international tourist arrivals to Viet Nam in the first six months of 2025 is estimated at 10,664,608, an increase of 20.7% compared to the same period in 2024. Domestic tourism is estimated at 77.5 million arrivals. Total revenue from tourism is estimated at 518 trillion VND.
With the goal of developing tourism ecosystem in a smart manner, Ninh Binh province’s tourism sector has stepped up the application of digital technology and artificial intelligence to improve visitors’ experiences and connect tourism value chain.
In the first six months of 2025, overseas Vietnamese missions carried out nearly 300 economic diplomacy events, including trade, investment, and tourism promotion activities. They supported localities in organising over 150 promotion activities both at home and abroad, and helped facilitate 30 agreements between Vietnamese localities and international partners.
Since January 2025, Ninh Binh has hosted six marathons, pulling in thousands of runners from Vietnam and abroad.
Amid complicated developments of storm No.3 (Wipha), Ninh Binh’s tourist sites and destinations have urgently deployed plans to ensure safety for visitors and residents, including temporarily halting waterway tours from 9.30 am on July 21.
After the administrative boundary mergence, Ninh Binh province is entering a new development phase with a large scale, open potential and long-term vision. Not only maintaining its role as a key national cultural and tourism centre, the province has also strongly risen in attracting investment, gradually affirming its position as a strategic destination for domestic and foreign capital flows, thereby creating the image of a dynamic, modern, integrated and trustworthy locality on the national investment map.
The tourism industry welcomed nearly 10.7 million international visitors in the first half of the year, reaching about 49% of the target for the whole year of 2025.
This is the 9th world heritage of Vietnam and the second inter-provincial world heritage, after Ha Long Bay - Cat Ba Archipelago in Quang Ninh province and Hai Phong city.
The northern province of Ninh Binh served around 14 million tourists in the first sĩ months of this year, earning 12.71 trillion VND (559 million USD) in revenue.
The mergence of Ninh Binh, Nam Dinh and Ha Nam provinces has offered new Ninh Binh a “golden” chance to make breakthrough and affirm its position as a new growth pole of tourism in the North in particular and in Vietnam in general.
These commemorative activities are expected to consolidate the Vietnamese people's confidence and pride in the Party and the State, and strengthen social consensus, as the country is about to enter a new era of development and prosperity.This year’s celebrations marking the 80th anniversary of the August Revolution and National Day (September 2) will feature a range of special activities. (Illustrative photo: VNA)
On July 9 in Ha Noi, the Tourism Information Centre (under the Viet Nam National Authority of Tourism) will officially launch a travel video contest on YouTube Shorts in collaboration with YouTube and MCV Group, under the theme “Viet Nam: Travel to Love!”.Ha Long Bay, a heritage site attracting tourists in Quang Ninh. (Photo: Vietnam Tourism)
The Ministry of Culture, Sports and Tourism has selected a design by To Minh Trang from Ha Noi as the official logo for the 80th anniversary of the August Revolution's success (August 19, 1945–2025) and the National Day (September 2, 1945–2025).The official logo for the 80th anniversary of the August Revolution's success and the National Day (Photo: VNA)
Localities like Ha Nam, Nam Dinh, and Ninh Binh, when reorganised, could form a new growth pole, leveraging their combined potential in ecological, historical, and spiritual tourism.Tam Coc - Bich Dong tourist area.
Once the provinces of Ha Nam, Ninh Binh and Nam Dinh are merged into one from July 1, the new province will form a new region with more diverse and sustainable tourism linkages. The newly established province of Ninh Binh expects to develop tourism based on rich potential of natural resources and culture.Tam Coc landscape.
With 81 national relics, three special national sites and five national treasures along with nearly 400 intangible cultural heritages, the province is focusing on film, performing arts, and heritage-based tourism.Thai Vi temple festival 2025.
After being badly-hit by the Covid-19 pandemic, Ninh Binh’s tourism sector is enjoying strong recovery with impressive revenue growth, from 682 billion VND to 10 trillion VND in 2025, thus contributing to affirm its position as an attractive destination in the Northern region.Ninh Binh Tourism Week 2025 themed “The Golden Colour of Tam Coc – Trang An” has attracted a huge number of domestic and foreign visitors.
With the unique concept of travelling the country through traditional music, the album takes listeners on a journey across Vietnam’s beautiful landscapes, immersing them in vibrant traditional festivals, retelling heroic tales of the nation’s history, showcasing local specialties, and reflecting the spirit and love of the modern Vietnamese people.Forestival 2025 witnessed a spontaneous and captivating dialogue with Xam singing, a valuable cultural heritage of Ninh Binh, interwoven with modern musical styles such as rap, rock, and ballad.
In the first five months of 2025, the northern province of Ninh Binh welcomed 938 thousands international visitors, marking a 53.7% increase compared to the same period in 2024. Foreign visitors experienced traditional craft at Tam Coc tourism week.
Viet Nam is embarking on an unprecedented administrative restructuring, with the number of provinces and cities set to be reduced by nearly half. This is not only a major step forward in institutional reform but also presents a golden opportunity to reshape the national tourism map towards stronger regional integration, sustainable development, and heightened competitiveness.Tourists visiting the Citadel of Quang Tri.
Thanks to its natural landscapes, cultural identity and increasingly convenient travel connections, Viet Nam has made it into the top five most searched destinations by European tourists for summer 2025. Cities such as Da Nang, Ho Chi Minh City and Ha Noi have become top choices for international visitors to the S-shaped country.A tourist visits the incense-making village of Quang Phu Cau, Ung Hoa District, Ha Noi. (Photo: GIANG NAM)
Located in the southern gate of Hanoi capital, Ninh Binh is endowed with a captivating landscape. It is not only a land of famous heritages but also become an attractive destination for foreign investors. This has proved the province’s competitiveness in the region and in the whole country.A signing of cooperative agreement between Cuc Phuong JSC and Japan’s OCS JSC at the tourism promotion conference in Tokyo in 2024.
Ninh Binh Tourism Week 2025 has attracted approximately 485,000 visitors, marking a sharp increase of 70% over the same period in 2024.Tourists visit Tam Coc area.
The Department of Tourism of Ninh Binh province, in collaboration with Viet Vision Media -Entertainment - Creativity JSC and Cuc Phuong National Park Management Board, on May 30 launched the "Forestival 2025 - Forests of Vietnam" forestation programme.Local leaders and artists participate the programme.
