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The Ninh Binh Provincial People's Committee has just issued a decision approving the Ecotourism, Resort, and Recreation Project at Xuan Thuy National Park for the 2026 2030 period.
As Vietnam enters a new phase of development, tourism is poised for a breakthrough that can reaffirm its role as a key engine of economic growth. In this context, refining the policy framework and fostering an open, modern development environment have become essential prerequisites for accelerating momentum and unlocking the sector’s full potential.
The Ninh Binh Provincial People's Committee has issued an official dispatch to departments, agencies, and localities to ensure security and safety for tourism activities before, during, and after the Lunar New Year (Tet) of the Horse 2026, helping to promote Ninh Binh's image as a civilised, safe, attractive, and high-quality tourist destination for domestic and international visitors.
Ninh Binh’s Department of Tourism and Xuan Truong Construction Enterprise have organised a familiarisation tour of Dan Kinh Thien (Heaven Worship Altar) Thung Ui, a tourism site in Tay Hoa Lu ward where King Dinh Tien Hoang conducted heaven worship rituals more than 1,000 years ago.
Around three weeks ahead of Tet, the domestic travel market has become noticeably more vibrant. Data from online searches and social media platforms point to a sharp rise in interest, particularly in destinations offering pleasant weather, well-developed tourism infrastructure and family-friendly appeal.
According to the Vietnam National Authority of Tourism, this growth cements the country’s position in the global top-tier of tourism recovery and expansion.
Ninh Binh is steadfastly pursuing its goal of becoming a centrally-governed city, a "millennium heritage city," where high-quality tourism, green urban development, and heritage values become the driving force.
In recent years, night-time tourism in Ninh Binh province has been developing rapidly, aiming to enhance visitor experiences, encourage longer stays, and increase tourism revenue.
Looking ahead to 2026, the tourism sector targets about 25 million international arrivals, 150 million domestic holidaymakers and total revenue of around 1.12 quadrillion VND (approximately 43 billion USD), reflecting its ambition to develop tourism into a spearhead economic sector in line with the Government's goals.
The tourism sector of the northern province of Ninh Binh welcomed over 19 million visitors during 2025. This totalled a gross revenue of over 21,2 trillion VND, exceeding its yearly plan.
The Ninh Binh Cuisine Tourism Festival 2025 under the theme "The Quintessence of Cuisine of the Ancient Capital" opened at Dong Thanh Stadium, on Trang An Road, Hoa Lu Ward, on December 28.
The Ninh Binh Provincial People’s Committee is organising the Cuisine Tourism Festival 2025 to welcome New Year 2026 and create a highlight for the festive season.
Visit Vietnam is not merely a data platform but a fundamental shift in development thinking, reflecting how Vietnam is preparing for a tourism future driven by data, digital technology, and artificial intelligence (AI).
Ninh Binh's tourism strategy aims to comprehensively digitise data on heritage sites, destinations, and services, while simultaneously developing a new-generation smart tourism application. Building on the breakthrough results of the previous phase, Ninh Binh's tourism industry is determined to shift its strategy from "quantity" to "quality" improving services, products, and competitiveness of the local destinations.
If the OCOP programme helps shift mindsets from traditional production to value-chain-linked production, then the rural tourism programme serves as a bridge that enables OCOP to reach further, contributing to the fulfilment of income, culture and environmental criteria in building new-style rural areas.
On November 18, the Ninh Binh Provincial People’s Committee and the Ninh Binh Department of Tourism, in cooperation with Xuan Truong Construction Enterprise and India Innovation Company, organised the international conference in Ninh Binh Province titled “Ninh Binh - a strategic destination for tourism, cinema and high-end weddings”.
The International Conference on Sustainable Tourism in the Greater Mekong Subregion (GMS) was held on November 18 in northern Ninh Binh province.
The 56th Meeting of the Greater Mekong Subregion Tourism Working Group (GMS TWG-56) was held in the northern province of Ninh Binh on November 17.
Tourism revenue for the January-October period was estimated at 77.4 trillion VND (2.93 billion USD), up 19.8% year-on-year, while accommodation and food service revenue climbed 14.6% to 695.1 trillion VND. Major destinations including Hanoi, Ho Chi Minh City, Quang Ninh, Khanh Hoa and Phu Quoc all reported sustained increases in international arrivals.
After the mergers of provinces and cities, the tourism industry is facing the need to “redraw the map” restructuring the development space, products and brands, and creating new growth drivers.
A tourism business networking event was held in Ninh Binh province on October 17 to promote cooperation between local travel companies and their partners from the Republic of Korea (RoK) and the Philippines.
An investment and tourism promotion delegation of Ninh Binh province paid a working trip to Shanghai and Suzhou cities of China from October 12-18 to promote cooperation and attract investment in Ninh Binh, especially in the strategic cooperation fields.
Vietnam has achieved top rankings in several categories of the prestigious global Readers’ Choice Awards, voted by readers of the international travel magazine Condé Nast Traveller, the Vietnam National Authority of Tourism (VNAT) under the Ministry of Culture, Sports and Tourism has reported.
Ninh Binh province has defined Japan as a key market in its strategy of expanding international tourism markets.
The Ninh Binh provincial People’s Committee on September 10 organised a tourism promotion conference, the second of its kind, in Osaka, Japan.
